I’m really glad you’re here.
If you’re feeling stuck, overwhelmed, or unsure how to attract the right clients and build a photography business that actually supports your life, you’re not behind. I know how discouraging that season can feel. I’ve been a photographer for over 10 years, and it took me nearly nine of those years to finally invest in real mentorship and guidance. Once I did, everything shifted.
I became education-obsessed. Not because I love learning for learning’s sake, but because having the right support changed my business, my confidence, and the way I show up for my family. I realized how much time, money, and stress I could have saved if I hadn’t tried to figure everything out on my own for so long.
That experience is what shapes the way I coach today.
I’m not here to hand you generic advice or hold anything back. I care deeply about your growth, your voice, and your long-term sustainability. My approach is personal, honest, and highly supportive. I’ll help you refine your work, clarify your brand, build systems that actually work for you, and move forward with confidence and intention. You’ll have accountability, encouragement, and clear direction every step of the way.
If this sounds like what you’ve been looking for, the next step is simple. Fill out the application below so we can see if working together is the right fit. This is just a conversation. No pressure. Just clarity.
"From the very beginning, I knew Ashley Jourdonnais was the perfect fit for me as a mentor. She is incredibly genuine and truly excited to help others learn and grow. Every meeting we have, she comes prepared with thoughtful topics to cover and valuable resources for me to use, which shows how invested she is in my success.
It never feels like she is holding anything back or keeping secrets. Ashley openly shares her knowledge and is always willing to help with anything I ask for. I told her from the start that I was open to constructive criticism, and the way she delivers it never feels like criticism at all. It feels like guidance and support from a knowledgeable friend who genuinely wants the best for you.
She is always there when I have quick questions and has become one of my biggest cheerleaders. There are many times when I struggle to recognize my own worth or celebrate my wins, but Ashley consistently sees it for me and encourages me to see it in myself too. She keeps me accountable with homework that pushes me toward my goals and keeps me moving forward.
In just two short months of working with her, I can already see and feel a shift happening in my business. Ashley is truly exceptional at what she does, and I am so grateful to have her as a mentor." -Elaine
"Working with Ashley, over the past six months has truly transformed my business. From the very beginning, she brought insight, strategy, and encouragement that helped me grow in both confidence and direction.
She elevated my portfolio by helping me refine how I shoot, cull, and crop—leading to stronger, more cohesive work I’m proud to share. I also gained a deeper understanding of my artistic voice and how to attract couples who genuinely connect with my point of view and values.
Behind the scenes, she helped streamline my business systems, saving me countless hours each week. We restructured my packages and sales process to increase profitability and create a smoother, more client-friendly experience. I also gained clarity on marketing strategies that have already boosted my inquiries and bookings.
One of the biggest game-changers was developing a strong, clear USP (unique selling proposition). I now know how to communicate what sets me apart and speak directly to my ideal clients.
Beyond the coaching itself, she introduced me to invaluable tools and services that have made running my business easier and more efficient.
If you're on the fence about investing in Ashley as a photography business coach, don’t hesitate. This experience was absolutely worth it, and I’m so thankful for everything I’ve gained." - Ali
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